CheeTung Leong

Helping to build AI outbound engines B2B founders own, not rent

Sierra invented outcome-based pricing. Across 680 pages, it has never published an outcome price.

Sep 2, 2026

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13 min read

Sierra invented outcome-based pricing. Across 680 pages, it has never published an outcome price.

Sierra invented outcome-based pricing and publishes no prices. Five9 publishes prices for everything except AI. Neither will say what AI costs.

CheeTung Leong

Aug 26, 2026

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6 min read

The Numbers Gate

A checker that reads your numbers, asks 23 questions, and never recomputes anything. Because the last three wrong figures came from the check.

CheeTung Leong

Figma shipped a feature that reduces the number of seats it sells. Its own filing says so.

Aug 19, 2026

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15 min read

Figma shipped a feature that reduces the number of seats it sells. Its own filing says so.

Figma disclosed in its own 10-Q that a feature it shipped could reduce the paid seats it sells. Teardown 8 grades both motions.

CheeTung Leong

GitHub Copilot costs half what Cursor does. Buying it for your team requires a phone call.

Aug 12, 2026

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14 min read

GitHub Copilot costs half what Cursor does. Buying it for your team requires a phone call.

GitHub Copilot costs $19 per user per month for a team. Cursor costs $40. The $19 one makes you talk to a salesperson first.

CheeTung Leong

Workday sells agents that shrink headcount. Its own 10-K calls shrinking headcount a revenue risk.

Aug 5, 2026

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13 min read

Workday sells agents that shrink headcount. Its own 10-K calls shrinking headcount a revenue risk.

Rippling and Workday both bill per employee and both sell AI that means fewer employees. Workday wrote it into its risk factors; Rippling built the hedge nine years early.

CheeTung Leong

Jul 29, 2026

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5 min read

The Always-On Competitive Intel Engine

A Claude Code system that keeps your competitive battle cards current on their own: cited claims, watched sources, auto-rebuilt when a competitor moves.

CheeTung Leong

Thomson Reuters built its legal AI on Claude. Then Claude erased 16% of its market cap in one day.

Jul 22, 2026

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13 min read

Thomson Reuters built its legal AI on Claude. Then Claude erased 16% of its market cap in one day.

Harvey runs the least AI-native GTM in legal and wins anyway. Thomson Reuters runs a renewal machine on Claude. Teardown #5 grades both motions.

CheeTung Leong

11x invented the AI SDR. A year later, its own CEO said the AI SDR doesn't work.

Jul 15, 2026

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12 min read

11x invented the AI SDR. A year later, its own CEO said the AI SDR doesn't work.

Teardown #3: the company that coined the AI SDR now says it doesn't work, while the incumbent it tried to kill sells the same agent.

CheeTung Leong

I gave six AI agents the keys to my outbound. Then I took most of them back.

Jul 8, 2026

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5 min read

I gave six AI agents the keys to my outbound. Then I took most of them back.

A public Claude Code repo: one conductor, three lane-locked sub-agents, one schema. Signal-driven outbound that stops and asks instead of guessing.

CheeTung Leong

Wix cut 1,000 jobs and blamed AI. Lovable just passed $400M in revenue with 146 people.

Jul 1, 2026

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12 min read

Wix cut 1,000 jobs and blamed AI. Lovable just passed $400M in revenue with 146 people.

Lovable cut $0 to $400M ARR with 146 people while Wix bought AI for $80M then cut 1,000 jobs. A GTM teardown of where growth lives. |

CheeTung Leong

Jun 24, 2026

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6 min read

The Revenue Memory Layer

The most common way to wire Claude Code into RevOps is also the most broken. A CLAUDE.md that gives the model persistent state, not a cold export. | Lead magnet: revenue-memory-layer

CheeTung Leong

Salesforce stopped hiring engineers and cut 4,000 support jobs. Then it hired 2,000 humans to sell the AI.

Jun 17, 2026

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13 min read

Salesforce stopped hiring engineers and cut 4,000 support jobs. Then it hired 2,000 humans to sell the AI.

Attio 4x'd ARR on a motion where the product sells itself. Salesforce cut 4,000 support jobs, hired 2,000 sellers, and spends 34% of revenue on S&M.

CheeTung Leong

ZoomInfo renamed its ticker to GTM. A year later it laid off the people doing GTM.

Jun 10, 2026

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5 min read

ZoomInfo renamed its ticker to GTM. A year later it laid off the people doing GTM.

One company renamed itself after go-to-market. The other rebuilt what go-to-market becomes when AI changes the economics underneath it.

CheeTung Leong

yt-digest (YouTube → vault research digest)

Jun 3, 2026

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6 min read

yt-digest (YouTube → vault research digest)

Stop letting good videos die in your bookmarks. yt-digest pulls the TL;DR, key takeaways, and slide screenshots into your notes vault in 90s

CheeTung Leong

May 27, 2026

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6 min read

The Account Intelligence Vault

Your CRM stores fields. Your vault stores stories. Agents need both.

CheeTung Leong

May 20, 2026

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7 min read

The 3-Contract RevOps Stack

The universal RevOps disease, and what cures it (hint: it's not "fewer tools")

CheeTung Leong

Viral Intelligence — Claude Skill for Reactive LinkedIn Content

May 13, 2026

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6 min read

Viral Intelligence — Claude Skill for Reactive LinkedIn Content

I scraped 25 viral LinkedIn posts about Claude this morning. The winner gave away 29 Claude skills.

CheeTung Leong

His LinkedIn account got suspended 3 times. Then he tried this.

May 6, 2026

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5 min read

His LinkedIn account got suspended 3 times. Then he tried this.

LinkedIn outbound isn’t about better messages. It’s about building a system that compounds. Learn the architecture, safety rules, and sequence that works.

CheeTung Leong

The Cold Email Architecture Behind 8 Figures in B2B Pipeline

Apr 29, 2026

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5 min read

The Cold Email Architecture Behind 8 Figures in B2B Pipeline

Feed this 9-module cold email architecture to Claude Code and let it build your entire outbound engine. Free blueprint behind 8 figures in pipeline.

CheeTung Leong

The Signal Stack: 7 Outbound Signals Beyond Hiring Posts

Apr 22, 2026

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6 min read

The Signal Stack: 7 Outbound Signals Beyond Hiring Posts

Your competitors are chasing the same signals. Here’s how stacking overlooked data sources creates high-intent outbound opportunities before anyone else sees them.

CheeTung Leong

The Real Buying Signal Is Inside the Job Description, Not the Job Post

Apr 15, 2026

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11 min read

The Real Buying Signal Is Inside the Job Description, Not the Job Post

Most outbound treats "they are hiring a VP Sales" as a buying signal. It is not. It is noise. Every lead gen tool on the market can see that a company is hiring. Every AI SDR queues up a templated email the same day a posting goes live. Which is exactly why those emails get 1.8% reply rates.

CheeTung Leong

Claude Code in Production: How to Build a Skill Stack That Runs While You Sleep

Apr 8, 2026

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9 min read

Claude Code in Production: How to Build a Skill Stack That Runs While You Sleep

I've logged 500+ hours building Claude Code GTM systems in production. Here's the deployment architecture that lets skills compound without you.

CheeTung Leong

Your GTM Stack Was Accumulated, Not Architected. Here's What That Costs You.

Apr 1, 2026

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7 min read

Your GTM Stack Was Accumulated, Not Architected. Here's What That Costs You.

127 companies audited. $1.6M average annual revenue leak. Five categories. Four diagnostic questions. One architectural fix most B2B teams are missing.

CheeTung Leong

I Run My Entire GTM With 7 Claude Code Skills. Here's the Exact Architecture.

Mar 25, 2026

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8 min read

I Run My Entire GTM With 7 Claude Code Skills. Here's the Exact Architecture.

I run my entire GTM from a terminal. 7 Claude Code skills, $1.50 per pipeline run. Here's the exact architecture behind the signal-to-close system.

CheeTung Leong

Prompt Engineering Gets You a Demo. Context Engineering Builds a Machine.

Mar 18, 2026

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9 min read

Prompt Engineering Gets You a Demo. Context Engineering Builds a Machine.

You spent 90 minutes building something impressive in Claude Code. Loaded your Apollo data, gave it your ICP criteria, watched it enrich 50 prospects, write personalized emails, and stage a sequence in Smartlead. It worked.

CheeTung Leong

CheeTung Leong

Sierra invented outcome-based pricing. Across 680 pages, it has never published an outcome price.

The Numbers Gate

Figma shipped a feature that reduces the number of seats it sells. Its own filing says so.

GitHub Copilot costs half what Cursor does. Buying it for your team requires a phone call.

Workday sells agents that shrink headcount. Its own 10-K calls shrinking headcount a revenue risk.

The Always-On Competitive Intel Engine

Thomson Reuters built its legal AI on Claude. Then Claude erased 16% of its market cap in one day.

11x invented the AI SDR. A year later, its own CEO said the AI SDR doesn't work.

I gave six AI agents the keys to my outbound. Then I took most of them back.

Wix cut 1,000 jobs and blamed AI. Lovable just passed $400M in revenue with 146 people.

The Revenue Memory Layer

Salesforce stopped hiring engineers and cut 4,000 support jobs. Then it hired 2,000 humans to sell the AI.

ZoomInfo renamed its ticker to GTM. A year later it laid off the people doing GTM.

yt-digest (YouTube → vault research digest)

The Account Intelligence Vault

The 3-Contract RevOps Stack

Viral Intelligence — Claude Skill for Reactive LinkedIn Content

His LinkedIn account got suspended 3 times. Then he tried this.

The Cold Email Architecture Behind 8 Figures in B2B Pipeline

The Signal Stack: 7 Outbound Signals Beyond Hiring Posts

The Real Buying Signal Is Inside the Job Description, Not the Job Post

Claude Code in Production: How to Build a Skill Stack That Runs While You Sleep

Your GTM Stack Was Accumulated, Not Architected. Here's What That Costs You.

I Run My Entire GTM With 7 Claude Code Skills. Here's the Exact Architecture.

Prompt Engineering Gets You a Demo. Context Engineering Builds a Machine.

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